ResortPass is an online booking platform for access to 300+ resorts and hotels for pools, spas, fitness centers around the globe. They are partnered with well-known hotel brands including Hilton, Hyatt, Marriott, Trump Hotels, the Westin, Omni Hotels, Fairmont Hotels, The St. Regis, The Ritz-Carlton, and The Four Seasons just to name a few.

ResortPass wanted to create a way where users can escape without leaving town. By connecting over 3 million+ locals and visitors alike to resort amenities, ResortPass succeeds in making vacations more accessible by weaving relaxation and luxury into everyday life. The goal of my role is to create visual assets to support ResortPass' brand identity system to help bring the "playful & energetic" style into visual branding.

Brand Identity Design

Collateral Design

Creative Direction