Belle Curls is a digital platform that modernizes salon service access, connecting beauty professionals with customers and providing a seamless booking experience in competitive metropolitan markets.
Design Challenges:
Creating an intuitive interface for browsing and booking diverse salon services
Balancing visual appeal with clear information hierarchy
Designing for both customers and salon professionals
Design Solutions:
Clean, minimalist UI with ample white space
Consistent color scheme using pink accents on dark/light backgrounds
Prominent search and booking CTAs
Visual icons to represent service categories
Gallery views to showcase salon interiors
Key Features:
Personalized user greeting and recommendations
Trending salons and popular services sections
Detailed salon profiles with services, pricing, and booking
Streamlined appointment booking and payment flow
Impact:
Simplifies salon discovery and appointment booking for customers
Provides salons with a digital platform to showcase services and manage bookings