Flight Booking App - UX research and UI/UX Design

Pradip Thakar

Concept:
Develop a user-friendly mobile application for Daallo Airline to streamline the flight booking process and enhance the overall travel experience for customers.
Design Challenges:
Creating an intuitive interface for users unfamiliar with mobile flight booking
Incorporating multilingual support, including Somali language option
Designing a visually appealing app that aligns with Daallo Airline's brand identity
Ensuring the app is functional across various devices and screen sizes
Design Solutions:
Implemented a clean, minimalist design with clear navigation and prominent call-to-action buttons
Incorporated a language selection screen at the start to cater to a diverse user base
Used a color palette of teals and dark backgrounds to create a professional, modern look
Designed responsive layouts that adapt seamlessly to different screen sizes and orientations
Impact:
Increased accessibility for Daallo Airline's services, particularly for Somali-speaking customers
Streamlined booking process, potentially leading to increased conversions
Enhanced brand perception through a modern, user-friendly digital platform
Improved customer experience with features like mobile boarding passes and booking management
Conclusion:
The Daallo Airline mobile app project successfully addresses the need for a modern, accessible flight booking platform. By focusing on user experience, multilingual support, and brand consistency, the app provides a valuable tool for Daallo Airline's customers while potentially boosting the company's digital presence and operational efficiency.
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Posted Jun 27, 2024

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