These Twenty Somethings started as a podcast by Kristian James meant to be her outlet for her struggles through her twenties. Kristian went on to build the brand out to a membership community that provided weekly check-ins, exclusive content, and more for black and brown women in their twenties.
Kristian is a friend and we often collaborate on our personal creative endeavors. Throughout the development of These Twenty Somethings, I have assisted with social media strategy, consulted on the Self-Care Sunday social media campaign, and the development of the digital membership community.
Kristian has decided to take the brand in a different direction: into a lifestyle brand that is an extension of herself and a documentation of her twenties. She has archived most of the past These Twenty Somethings content and media.
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Posted Mar 1, 2022
Assisted with social media strategy and digital membership community development.