Frittza is a brand born out of a sincere love for Neapolitan pizza fritta, with the desire to give it a contemporary, French twist.

More than just a restaurant, Frittza is a hybrid experience:

A place where gastronomy and electro music meet,

A project founded by two enthusiasts of DJ sets and food culture,

A tribute to Italian tradition... remixed in the French Touch style.

The logo was born from this remix idea:

Remix a recipe: Italian pizza fritta becomes Frittza, French version.

Remixing a place: a restaurant also becomes a stage for DJ sets.

Remixing an image: the shape of the logo merges a pizza and a vinyl, where the DJ turntable becomes the central element of the graphic composition.

It's a living visual identity, embodying a place for sharing, food, vibes and creative mixing.

Naming and storytelling

Logo design inspired by the spirit of vinyl + pizza

Variations for signage, packaging and social networks

Typographic research and food branding layout

Creation of posters, mockups and visual universe

A modern, warm, urban identity that breaks the mould.