Energizing Phuket's Streets The MotoGo Branding Experience

When MotoGo approached me, they faced a multifaceted challenge. As a transportation service provider in Phuket, they aimed to revamp their brand identity to better align with their dedication to providing exceptional experiences for their customers. However, MotoGo's existing brand lacked cohesion and failed to capture the vibrancy and energy of their services. Additionally, they needed to differentiate themselves in Phuket's competitive transportation market, where tourists sought convenient and eco-friendly options. This branding context outlines MotoGo's ethos and the elements incorporated into its visual identity.