Branding and direction for a partner that helps you resolve your matter, the right way.

Laura Weston — an established Canadian lawyer with an affinity to the Pacific coast, approached us to brand her new independet and boutique legal practice, Pacifica.

Providing an exceptional service to sophisticated clients, with a focus on delivering skilled and compassionate mediation, Pacifica needed a suitably refined and timeless brand.

Pacifica provide an immersive mediation service to explore non-legal solutions, and the process is akin to a balancing act of both parties requirements. We drew inspiration from stone cairns to create an ever changing brand icon reflective of this act.

Online, we worked with Pacifica to create a bespoke website with more personality than your typical law firm. With a strong visual style and large photography that anchors Pacifica to their surroundings in British Columbia.