Ukraine for You | Travel App UX/UI Design

UX/UI design concept for a travel mobile app focused on route planning, local experiences, and tourism discovery across Ukraine.

Competitive research was conducted to identify market gaps, key features, and opportunities for differentiation in travel and route-planning apps.

User personas helped define audience needs, motivations, pain points, and feature priorities throughout the product design process.

Information architecture was structured to create intuitive navigation, improve discoverability, and simplify the user journey.

Low-fidelity wireframes were created to validate user flows, content hierarchy, and core interactions before visual design.

A visual identity inspired by Ukrainian nature and culture was developed using e-Ukraine and SF Pro typography with an accessible color palette.

A scalable design system was created with reusable components, buttons, forms, navigation patterns, and visual tokens.

The onboarding experience introduces key features and helps users quickly understand the value of the app.

The home screen provides access to destinations, categories, personalized recommendations, and route discovery features.

Profile screens allow tourists and guides to manage information, routes, bookings, reviews, and personalized settings.

Additional screens highlight core user flows, including route planning, destination discovery, booking management, user profiles, and personalized travel recommendations.