Gem Hunters was an entirely new concept when they came to us. They needed everything—starting from the identity, and character of the brand to a fully functional and visually stunning website and templated design systems for their crypto reports. Our mission was to create a unique and memorable brand that would captivate their audience, establish credibility, and provide the tools they needed to grow their company seamlessly.

We built the Gem Hunters brand entirely from scratch:

• Custom Mascot: Designed a unique 3D character to serve as the face of the brand, bringing personality and charm to all touchpoints.

• Brand Voice and Positioning: We established a tone that is adventurous, confident, and approachable to resonate with their audience.

• Visual Identity: We created a bold, modern color palette and typography that reflects the thrill of exploration and the sophistication of their offerings.

To give Gem Hunters a memorable and engaging face, we designed a custom mascot:

• Conceptualized and created a 3D rigged character that embodies the adventurous and approachable personality of the brand.

• Developed the mascot as a versatile tool for marketing, animations, and interactive website elements.

• Rigged the character for future animations, ensuring flexibility for dynamic content creation.

We designed and implemented an immersive 3D animated environment using Spline:

• Created a unique setting inspired by the “treasure hunting” concept, filled with glowing crystals and a sense of discovery.

• Integrated the animated environment directly into their website to provide visitors with an engaging, unforgettable experience.

We designed and developed a high-performing website for Gem Hunters on Webflow:

• Custom Design: Built a sleek, modern website that incorporates the brand’s bold visuals and animated elements.

• Careers Page with CMS: Implemented a CMS-powered page so the team can effortlessly add and manage job openings.

• Responsive and Scalable: Designed the site to function flawlessly across all devices and scale with the company’s growth.

To streamline their content creation, we developed a comprehensive design system for their reports:

• Created templated covers for reports, ensuring consistency and professionalism.

• Equipped the team with a modular design system including graphs, charts, and more that allows them to produce branded documents in-house with ease.

To help Gem Hunters establish a presence on social platforms, we designed on-brand social media assets:

• Eye-catching visuals tailored for campaigns, promotions, and community engagement.

• Templates that ensure consistency across platforms while allowing flexibility for their team.

To ensure consistent branding across all communication channels, we designed a suite of custom email templates for Gem Hunters:

• Branded Email Templates: Created visually engaging and on-brand templates for newsletters, announcements, and automated emails.

• Responsive Design: Ensured all email templates looked great on any device, from desktops to smartphones.

• Easy Customization: Delivered templates that the Gem Hunters team could easily update and reuse for future campaigns.

• A Fully Realized Brand: From the name to the visual identity and mascot, Gem Hunters now has a unique and engaging presence that sets them apart in their industry.

• Interactive Digital Presence: The animated environment and mascot helped create a dynamic, memorable website experience that engages users and keeps them exploring.

• Operational Autonomy: The CMS-driven careers page and in-house design system empowered their team to manage tasks and scale their operations independently.

• Social Media Buzz: The bold social media assets and visuals positioned Gem Hunters as a modern, exciting brand ready to connect with their audience.

Gem Hunters is now fully equipped to succeed with a strong brand foundation, cutting-edge visuals, and the tools to grow independently. From conceptualization to execution, we brought their vision to life and created a platform for long-term success.