Velure is an innovative women's apparel brand acclaimed for its harmonious blend of contemporary styles and timeless elegance. Offering an array of garments from chic everyday wear to high-end ensembles, Velure aims to empower through fashion. The brand stands out for its inclusivity, designing for all body types, and combines a deep-rooted love for fashion with a commitment to sustainable production.

Velure is more than just clothing—it's a lifestyle and a statement, embodying the confidence and uniqueness of the modern woman.

The project was to Design a total branding package Including:

an appropriate brand name.

a consistent visual system.

and an elegant, simple yet memorable logo.