Bridge IT Logo and Brand Identity Refinement

Bridge IT is a brand that empowers students and communities through creative, STEAM-based learning experiences that blend art, technology, and hands-on problem-solving.

The goal of the project is to refine the brand logo to match the more artistic aspect of bridge IT. It is currently difficult to gauge what the brand do by looking at the logo.

Worked on the logo refine, incorporated some form of a triangle tessellation into the logo design. Added logo icon, pattern, templates, and a slide deck for branded presentations. Overall project was put into a brand identity system for the brand.

At the end of the project, I was able to make the brand audience to feel inspired, supported, connected, and excited about the possibilities of learning and innovation. Bridge IT now feels like a creative spark - inviting, uplifting, global, and forward-thinking.