Wistaria: Custom Playing Cards

Wistaria is a fully custom 52-card deck I designed in Illustrator and released through a live Kickstarter. I crafted every card, two jokers, and a matching tuck box using geometric and poetic motifs. I directed a three-part promotional documentary across Europe, edited it in Premiere Pro, and launched a crowdfunding campaign that generated hundreds of dollars in its first days. This project combined branding, print design, video editing, and marketing strategy.

🔗 Portfolio | Kickstarter