Case Study: Simplifying the marketing site editor experience

Dan Spratling

Tech Fabric is a long term customer of ours. They’ve recently shifted their marketing strategy and were looking for a modern website with a fresh design using Jamstack Technologies.
They commissioned us to work with their designers to create a brand new, high performance website that would be easy to maintain and update long term.
How we helped:
Created a brand new Jamstack website
Ensured it was easy to maintain and add to long term
Testable components to guarantee updates never break design

Why Jamstack?

Jamstack may seem overkill for a marketing site but it provides a few significant benefits, especially for larger projects. There were a few key benefits:
Tech Fabric is already very comfortable with creating frontend applications with headless technologies (like React)
Components are very easily reusable and testable
Building custom solutions (instead of templated ones) ensures designs are consistent long term

Supporting long term growth

Tech Fabric are just starting to re-work their marketing strategy, and need a flexible solution that allows their team to continue to add to their site for years. The most key aspect of this is allowing editors to directly add content to the website. We wanted to give editors the ability to edit pages or add entirely new pages to the website without having to make design decisions.
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Posted Sep 27, 2023

We rebuilt the marketing website for Tech Fabric using Prismic to ensure a simplified editing experience, saving time and allowing rapid content expansion

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