Yumble solves mealtime stress for busy families nationwide, with nutritious (and fun!) ready-to-eat kids’ meals delivered weekly. Following their success on Sharktank, I led their team through a complete overhaul of yumblekids.com. From UX through visual design, I reimagined the subscription e-comm experience, looking for ways to engage the whole family throughout. This joyful and easy-to-use digital product brought to life their brand redesign.