Website Redesign for Entertainment Executive

💻 Ashley Harrison

💻 Ashley Harrison

From Outdated to Unforgettable: A Website Transformation for LA's Top Talent Executive

The Challenge

Shahnti has spent years building a reputation as one of Los Angeles' most connected producers and talent executives. But her website told a different story — one stuck in 2015.
When she came to us, her online presence was actively working against her. Potential clients and collaborators landing on shahnti.com encountered slow load times, a confusing layout, and a design that didn't reflect the caliber of her work. On mobile? Nearly unusable. In an industry where first impressions are everything, her digital front door was turning people away.

The Approach

We didn't just redesign—we repositioned. Our strategy focused on three core pillars:
1. Brand Alignment We crafted a sleek, minimalist interface that mirrors Shahnti's professional aesthetic—sophisticated, current, and confident. Every design choice reinforces her positioning as a premium talent executive.
2. Performance & Accessibility We rebuilt the site mobile-first, optimized all assets for speed, and simplified navigation so visitors find what they need in seconds, not clicks.
3. Sustainable Growth Rather than a static site that would age again, we implemented a user-friendly CMS paired with an SEO foundation—giving Shahnti the tools to keep her content fresh and her search rankings climbing.

The Results

The revamped shahnti.com now performs as hard as she does:
Faster load times — Optimized images and clean code cut page speed dramatically
Mobile-ready — Fully responsive across all devices
SEO-optimized — Proper meta structure, keywords, and SSL certification in place
Client-ready — A polished digital presence that matches her industry reputation
"My website finally represents who I am and the level I operate at. I'm no longer embarrassed to send people there." — Shahnti, Producer & Talent Executive
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Posted Aug 4, 2024

Gave an LA entertainment exec's outdated website the glow-up it needed — modern, mobile-first, SEO-ready, and finally on-brand.