Verzekerd op Reis - Travel insurance branding

Dries Roef

A project for a fully digital travel insurance company in cooperation with Digital Product Studio Salamander.
A serene campaign visual for Verzekerd op Reis. The image of a traveler facing the mountains evokes peace of mind — blending with the logo and typography lays the foundation of a solid experience.
The official brandbook of Verzekerd op Reis. A premium piece designed to guide visual consistency — embossed cover, bold blue palette and structured typography.
This card pairs the brand’s explorer mindset with minimal hierarchy and rich paper texture. A physical extension of the Verzekerd op Reis identity — professional yet warm.
Logo precision for Verzekerd op Reis: a compass-inspired icon crafted on a geometric grid. A symbol of orientation, trust and simplicity — designed with structure and clarity.
The Verzekerd op Reis identity comes to life in outdoor settings — combining calm colors, confident typography, and simplicity. A message that travels well, wherever it’s placed.
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Posted May 3, 2025

Developed a cohesive brand identity for Verzekerd op Reis.

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