Branding & Packaging: GROUNDED Superfood Mushroom Coffee

Lorenzo Minischetti

About the project:

Grounded is a blend of cold brew and mushroom coffee with superfood ingredients. From energized mornings to unwinding nights, each blend is carefully crafted for each part of the day.
Our brand identity aims at highlighting the benefits of the triad, while creating a cohesive lineup of products. We combined expressive illustrations and modern typography to build a functionally elevated design.
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Posted Jan 12, 2025

Mystical, clean-lined packaging with vintage-inspired type, earthy tones, and illustrations that connect each superfood coffee into the daily routine.

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