Contra Social Marketing Asset Designs

Jenny Lee

Brand Designer
3D Animator
Adobe After Effects
Adobe Photoshop
Figma
Contra

The Problem 🙋‍♀️

Contra is a community-first platform, and in order to showcase that community and connect with people outside of Contra and our Slack Community, we wanted to kickoff our Instagram presence! We needed a ground-work of designs to get us kickstarted.

Our Philosophy 🧠

When prepping for our Instagram debut, we first outlined the content buckets our social team wanted to post about. Once we took this on, we were able to batch create templated designs. This made everyones job much easier! We used Figma to get the designs templatized, and any moving imagery was handled in Adobe.

Results 👀

Check out the results of our new social media work below! You'll find Instagram posts for a few different content buckets. This includes: product updates, branded moving images, and Reel covers!

See More ✨

Head to Contra's Instagram if you want to see more of our work 👇

2022

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