Pakeezah Paizaar - Branding & Design

Sawera Bibi

Brand Designer
Brand Strategist
Logo Designer
Adobe Illustrator
Adobe Photoshop
PAKEEZAH PAIZAAR BRANDING & DESIGN—BANNER DESIGN
PAKEEZAH PAIZAAR BRANDING & DESIGN—BANNER DESIGN

About the Brand

Pakeezah Paizaar crafts traditional shoes called 'Khussa' for the Pakistani, Indian, & Bangladeshi communities in the US & beyond. Their legacy was clear, but their visuals didn’t reflect the elegance and craftsmanship they stood for. This rebranding project bridges the gap between timeless tradition and modern appeal.
PAKEEZAH PAIZAAR BRANDING & DESIGN—MOODBOARD
PAKEEZAH PAIZAAR BRANDING & DESIGN—MOODBOARD

'The goal was to reflect the soul of traditional shoemaking while making the brand feel luxurious and relevant to modern audiences.'

PAKEEZAH PAIZAAR BRANDING & DESIGN—LOGO DESIGN
PAKEEZAH PAIZAAR BRANDING & DESIGN—LOGO DESIGN
PAKEEZAH PAIZAAR BRANDING & DESIGN—PACKAGING DESIGN & MOCKUP
PAKEEZAH PAIZAAR BRANDING & DESIGN—PACKAGING DESIGN & MOCKUP
PAKEEZAH PAIZAAR BRANDING & DESIGN—WALL FRAMES DESIGN
PAKEEZAH PAIZAAR BRANDING & DESIGN—WALL FRAMES DESIGN
PAKEEZAH PAIZAAR BRANDING & DESIGN—PACKAGING DESIGN
PAKEEZAH PAIZAAR BRANDING & DESIGN—PACKAGING DESIGN
PAKEEZAH PAIZAAR BRANDING & DESIGN—MOCKUPS
PAKEEZAH PAIZAAR BRANDING & DESIGN—MOCKUPS
For me, design isn’t just about making things look good; it’s about giving a brand purpose and making sure it works. Every project I take on is grounded in strong ideas and thoughtful execution.
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