Logo for Aiyu Japan. Osaka based company specializing in Japanese products and direct shipping.
Client brief: capybara.
Not obvious. But it worked.
Capybaras are culturally loved in Japan: calm, friendly, reliable. Perfect for a brand built on service and trust.
Built a simple, clean mark that carries that energy.
Sometimes the best move is trusting the client's instinct and executing it right.



1 like · 3 views · Jan 15, 2026
Logo for Aiyu Japan. Osaka based company specializing in Japanese products and direct shipping. Client brief: capybara. Not obvious. But it worked. Capybaras...