Role: UI Design Collaboration: Juice Agency Live site: tivara.com

Tivara is a Y Combinator-backed startup building AI phone agents for healthcare — answering patient calls 24/7 across scheduling, refills, intake, and after-hours triage. Fresh off a $3.6M seed round, they needed a website that could convince skeptical healthcare buyers and signal momentum to investors at the same time.

Most healthtech sites fall into one of two traps — sterile medical clichés or generic SaaS minimalism. Tivara needed something in between: a site that earns trust from clinicians while still feeling modern and human.

Color — a muted teal anchors the palette, grounded by near-black and softened with pale greens and powder blue. Medical without the cliché.

Typography — clean, confident hierarchy that lets skimmers get the message from headlines alone.

Structure — a single long-form page where every section answers a specific buyer objection: integrations, compliance, escalation, time-to-launch.

Trust signals — HIPAA, SOC 2, and EMR logos (Epic, Cerner, Athenahealth) treated as first-class content, not footer decoration.

A focused, single-page site built around one goal: book a demo. Calm, confident, and clearly made by a team that understands both the technology and the people it serves.

Huge thanks to the Juice team for the collaboration 🤝