KUBO — Architecture Meets Identity

Vlad

Vlad Shutikov

KUBO — Architecture Meets Identity

Overview

KUBO is a multidisciplinary architecture and design studio focused on crafting calm, timeless spaces that seamlessly connect people with their environment. The project represents a complete design exploration — from visual identity and brand strategy to architectural concept and digital presence.
Our goal was to capture KUBO’s essence: simplicity, structure, and serenity. Through a balance of raw materials, natural light, and refined digital aesthetics, the brand communicates a sense of thoughtful modernism rooted in nature.

Approach

We designed KUBO’s brand as an extension of its architectural philosophy — minimal, functional, and deeply connected to context. The process included: • Architectural direction — defining spatial language, proportions, and visual rhythm. • Brand identity — logo, typography, and color palette reflecting material textures and calm energy. • Digital design — a website that feels like a digital studio space: clean grids, controlled motion, and warm visuals. • Visual storytelling — imagery and motion that emphasize light, silence, and structure.

Outcome

The result is a cohesive brand system that bridges architecture and design — where every element, from layout to typeface, feels intentional and timeless. KUBO stands as a statement of balance: between form and feeling, nature and structure, simplicity and depth.
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Posted Nov 7, 2025

Created KUBO’s visual and digital identity, reflecting the studio’s architectural philosophy of simplicity, balance, and connection with nature.