Started with a single bank and scaled to a full credit ecosystem used by 15+ top banks. I designed intuitive, scalable UIs across the entire credit lifecycle — from dealership tools and smart verification to internal dashboards and risk systems

🚘 925,000 cars purchased through interfaces I designed

🌟 4.8 out of 5 user satisfaction across 80 cities. The product became a benchmark— and is still in use

✔️ 30% fewer fields

✔️ +17% form completion

✔️ 25% faster processing

✔️ -35% support pressure

✔️ Design reused by 15+ banks, copied by competitors

I bridged design, analytics, and engineering. Often the only designer, I built design processes from scratch, introduced clear prioritisation, and streamlined collaboration across product, dev, and ops in a 600-person company

Forms were too long and chaotic — users dropped off

Manual input caused typos and delays

UI wasn’t client-friendly — agents couldn’t present terms clearly

Each brand needed its own version — hard to scale

Edge cases broke the flow — support got overwhelmed

Enables teams to track performance across employees, dealerships, and networks. The familiar filter panel — borrowed from the loan app — makes navigation fast and frictionless.

Turns complex bonus logic into a clear, interactive interface — with if-then rules, group presets, and live forecasts. Built to support both company-wide and individual incentives.

Helps the underwriting team plan shifts faster and spot staffing issues early. The compact layout shows who’s working when, while the live graph reveals peaks, gaps, and real-time headcount.