The Now or Never Fitness website was designed and developed to enhance the online presence of a fitness company, providing users with a seamless experience to explore services and engage with fitness content. The project aimed to create a visually appealing, functional, and data-driven platform using WordPress.

Designed a modern, responsive website layout using WordPress to align with the Now or Never Fitness brand.

Implemented a user-friendly content management system (CMS) for easy updates and maintenance.

Integrated Google Analytics 4 (GA4) to track and analyze user behavior and website performance.

Set up detailed tracking for key performance indicators (KPIs) to measure user interactions and conversion rates.

Configured event tracking to monitor specific actions, such as form submissions, and button clicks.

Optimized the website for speed and performance, ensuring a fast and smooth user experience.

Ensured mobile responsiveness to provide an optimal viewing experience across all devices.

Developed and integrated SEO-friendly elements to improve search engine visibility and ranking.