I helped B100 https://b100.es/ by defining the art direction and creating an illustration system tailored to the brand’s personality: approachable, fun, versatile, and driven by the goal of making the planet a better place.
The illustration style became so central to the brand that we even illustrated the "100" in the logo of this newly launched bank.
The logo on the card and and also co-living with the illustration
Different illustrations
Error options
More artworks
I've enjoyed a lot this project, co-working with B100 and Sngular teams. Special thanks to Paloma, Luis, Arantxa and everyone I worked with on such a fun project.
I helped B100 by defining the art direction and creating an illustration system tailored to the brand’s personality, even illustrating the "100" of its logo.