Sustainable Skincare Brand Development for Luo

Creative brief and branding

Research

Personas

Values and vision

Brand creation (colour, typography, vision, motivation, etc. ...)

Web mockup

Support your natural beauty

The sustainable skincare brand Luo is inspired by the untouched beauty of the Scandinavian forest. Immerse yourself in the rejuvenating essence of the Nordic wilderness with our skincare range. With our sustainable products, we support the reforestation of Scandinavia’s natural landscapes.

Our vision is a world where beauty is synonymous with sustainability, and our brand leads the way on this transformative journey. Our mission is to redefine beauty as a harmonious coexistence with nature.

Sustainability, modern simplicity, wellness, and mindfulness of self-care through skincare.

Inspired by the natural beauty, purity, and serenity of Scandinavian forests. Raising awareness of how stress relief and self-care contribute to mental well-being.

To provide skincare products and encourage young women to take care of their bodies, while creating awareness of the connection between physical and mental health. By developing high-quality and sustainable skincare products that elevate women’s daily skincare routines.