Hotel Mountain - Brand Strategy

Aleksandar Sterijev

Art Director
Brand Designer
Brand Strategist
Adobe Illustrator
Adobe InDesign
Adobe Photoshop

Branding and Architectural Direction of Hotel Mountain

Project Overview

Hotel Mountain represents a pinnacle in conceptual design, marrying the precision of architectural innovation with the nuanced art of branding. This project aimed to create a comprehensive identity for a hotel that caters exclusively to the upper echelons of the business world—businessmen and CEOs seeking a blend of privacy, luxury, and seamless operational capacity for their professional activities.

Design Philosophy

At its core, Hotel Mountain is an embodiment of isolation, minimalism, and luxury. The design ethos prioritizes technological advancement, comfort, and visual harmony. Access to the hotel is highly exclusive, limited to those with invitations and a unique membership card, refreshed with new parameters upon each visit, ensuring utmost privacy and security.
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