Brand Design for MARIETTA
Benjamín Fernández Speroni
We started by getting to know Marietta as a brand and understanding their target audience. We conducted research on the fashion industry and identified key trends that would help inform our design choices. From there, we began to sketch out ideas for the brand's typography, taking inspiration from the Dadaism movement and exploring ways to create a timeless, minimalist look. Once we had a clear concept in mind, we presented our ideas to the Marietta team and received feedback that helped us refine our designs. We worked closely with the brand to ensure that the final product was a true representation of their vision. The result is a typographic branding that is elegant, powerful, and perfectly captures the essence of the Marietta brand. We are proud to have worked on this project
and are excited to see the brand grow and succeed in the sustainable fashion market.
brand in action
store front design
poster print campaign
poster design
Hang tag design
bag design
packaging design
look book design
e-commerce desktop
mobile design
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Posted Jul 4, 2023
Marietta approached us with a clear vision for their brand. They wanted to create a slow fashion brand that stood out for its high-quality materials and sustain
