Kylie Cosmetics Ecommerce Website (Framer, Shopify Backend) by Chevis ZhouKylie Cosmetics Ecommerce Website (Framer, Shopify Backend) by Chevis Zhou
Built with Framer

Kylie Cosmetics Ecommerce Website (Framer, Shopify Backend)

Chevis Zhou

Chevis Zhou

๐Ÿง—โ€โ™‚๏ธThe Challenge

Kylie Cosmetics, a beauty industry icon, sought to amplify its trendsetting brand essence online. More than just a store, they envisioned a captivating digital flagship that offered an intuitive and glamorous user journey.
Aethrdesign was chosen to transform their e-commerce platform into a powerful sales engine.

๐Ÿ“What we did

We partnered with Kylie Cosmetics to transform their e-commerce presence into a high-performing sales channel that embodies the brand's signature glamour. We focused on:
Visual storytelling and brand immersion: Redesigned the website with a focus on high-impact visuals, incorporating dynamic product galleries, fluid transitions, and a layout that showcases the Kylie Cosmetics aesthetic.
User-Centric Design: Developed a streamlined, intuitive product catalog and a mobile-first design approach to ensure a flawless user experience across all devices. This prioritizes ease of navigation and purchase.
Shopify implementation and custom CMS development: Implemented Shopify as the robust e-commerce backend, providing a powerful platform for order management, inventory control, and payment processing. We also custom-developed a powerful CMS system to manage all website content, going beyond standard product listings to include blog posts, lookbooks, and other engaging content. This streamlined content creation and management, resulting in a remarkable 47% decrease in overhead costs.
Other services include:
E-Commerce Strategy
Web Development & Support
QA & Implementation
Subscriptions Functionality
Editorial Content Production
E-Commerce Content
Paid Social
Email & SMS Programs

๐Ÿ–ผ๏ธThe website

The redesigned website delivered significant results, proving its effectiveness as a sales driver. It results in a 130% increase in overall store revenue within three months.

Investing in Aethrdesign for our website redesign was one of the best decisions we made. The number speaks for itself โ€“ a fantastic return on our investment!

โ€” Marketing Manager, Kylie Cosmetics
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Homepage hero section
Homepage hero section
Checkout Flow
Checkout Flow
Mobile design
Mobile design
Supported by Shopify (e-commerce backend) and Framer CMS (website content beyond products)
View the detailed case study at ๐Ÿ”— here
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Posted Mar 12, 2025

Our website redesign and development increased Kylie Cosmetics's overall store revenue by 130% within three months.