Scaling a Side-Hustle: A Freelancer's Idea into a $9K/Month SaaS
Dele Tosh
Product Marketer
Low-Code/No-Code
Web Developer
Bubble
Stripe
Zapier
Collaborated with a freelance designer to transform their client management spreadsheet into a fully-automated SaaS platform. Using our NPF method, we identified key pain points in freelancer workflows and built a solution that streamlines project management, invoicing, and client communication. The resulting product scaled to serve over 350 paying users within six months.
Methodology:
In-depth user research and competitor analysis
Feature prioritization using the MoSCoW method
Phased rollout with beta testing at each stage
Key Achievements:
Implemented a custom algorithm for project time estimation
Built a referral system that drove 40% of new user acquisition
Achieved a 87% customer retention rate
