SOCAN.COM Public Site Redesign
Saba Seyedi
Architect
UX Researcher
Product Designer
Figma
Deliverables:
Research Proposal
Persona Mapping
Stakeholder Interviews
UX Research & Strategy
Heuristic Usability Assessment
Optimal workshop Analysis
Decision tree testing and analysis
Information Architecture Redesign
Design Concepts/ Mood board
Wireframing
Site Mapping
UX Copywriting
UI Design Audits
User Experience Testing
Design Thinking Workshops
Completed BRD Requirements
Facilitated content workshops
Completed CMS Requirements
Prototype Testing across browsers and devices
Competitive Analysis
Supported launch & execution strategy
Collaborated on promotional video storyboarding
2021
