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Diana Mitzi

UX Designer
Product Designer
UI Designer
Adobe Suite
Figma
Hotjar
HolaTrabajo.com is a mexican online job board. Its objective is to support organizations by simplifying processes, search and recruitment management; at the same time help thousands of people to find a better job.
My job is to design the mobile application and redesign the product to make it a delightful, colourful and modern application with a better user experience and enhanced accessibility.
My role was responsible for:
Lead and scrum master in a team of 12 people

Data analysis, user research

Creation of design system (atomic design), UI design

Interaction and navigation prototypes, information architecture, improve process

Accessibility, SEO optimization

Delivery of key modules and feature areas
Redesign of websites, landing pages, web app and administrative panel

Development of mobile Apps (Android / iOS)

Unifying branding (trademark manual, social media content, emails, copys)

Some highlights of the successes of this project have been:
Increased user retention and satisfaction by 350%

Increased new users by 540%, increased customers by 225%

Increased interaction in social media by 280%
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