UX Design for Persuva's AI-Powered Landing Page Generator

János

János Kiss

An AI-powered landing page and advertorial generator for dropshippers, built to convert in minutes.

Project Overview

Persuva is a web-based SaaS tool designed specifically for dropshippers who need high-converting product pages, landing pages, and advertorials—fast. Built to transform an AliExpress or Shopify product link into a sales-ready page in under 5 minutes, Persuva helps users optimize for both conversion rate and average order value. Initially launched under the name Copywise, the platform was later refined, rebranded, and repositioned to serve the fast-paced eCommerce and dropshipping space.

Key Features

Instant product page generation from AliExpress or Shopify URLs
Custom landing page themes designed for maximum AOV and conversions
AI-powered advertorial and copy generation using OpenAI
User-friendly interface for selecting, editing, and storing multiple copy types
Clean, conversion-focused UI/UX optimized for fast execution

Tech Stack & Integrations

Web Platform: Initially built on Bubble, later migrated to Webflow with a custom frontend
Backend: Supabase
Design & Prototyping: Figma
AI Integration: OpenAI API for smart copy generation

Challenges & Solutions

One of the most complex UX challenges was enabling users to seamlessly manage and generate various types of sales copy (product descriptions, advertorials, headlines, CTAs) without overwhelming them. The solution was a modular, intuitive interface that lets users preview, store, and swap out AI-generated content with minimal friction.

Development Time

Initial MVP was completed and launched within weeks to validate the idea, followed by rapid iterations and a full rebrand based on market feedback.

Impact or Outcome

The product launched successfully on AppSumo as Copywise and quickly gained traction. After niching down and rebranding as Persuva, the tool raised $200K in its first investment round in 2024. It continues to grow and is now in active fundraising for future scaling.

My Role & Value

I helped build the MVP and crafted the core UX structure, delivering the first full UI redesign to ensure clarity, speed, and conversion focus. While the team later decided to move away from no-code platforms like Bubble and chose not to use FlutterFlow for the next stages, I remain actively involved in idea development, product direction, and continuous UI/UX enhancements. Since the decision to go fully custom-code, I am no longer involved in the development itself. My early contributions accelerated the go-to-market timeline and established a strong design foundation for what is now a high-growth SaaS product.
🔗 Link to the App: https://persuva.ai/
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Posted Jul 3, 2025

Developed UX for Persuva, an AI-powered landing page generator for dropshippers.

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Timeline

May 4, 2024 - Jul 4, 2024