MVP Design For TrunkEx

Ranjan Jeet Sharma

How Might We? 💭

How might we enable people to send parcels & packages to places that are just hours apart but still take days to reach by traditional transportation?

Project Type -> Conceptual project
Project Duration -> 2 Months

Project Summary 📄

The project aims to transform conventional courier and logistics services, addressing their inefficiencies. It tackles extended delivery times, fragility concerns, and inadequate tracking systems. Our solution offers an on-demand logistics and courier service, fast and efficient. Similar to BlaBlaCar's ridesharing model, we utilize unused trunk spaces to optimize intercity travel, ensuring swift deliveries between nearby destinations.
This innovative method easily accommodates irregular and delicate items without excessive packing requirements. Our system boasts robust tracking abilities and enables seamless two-way communication, overcoming limitations seen in traditional logistics. Ultimately, we've streamlined delivery processes, enhancing speed, reliability, and convenience for both senders and recipients.

Design Process 🖍️

The design process encompasses the collection of requirements, development of user personas, prototyping, user testing, and iterative refinement, ultimately leading to the creation of a user-friendly and aesthetically pleasing product.

My Role 🧑🏻‍💻

I worked on this project as a lead designer and product manager. Main areas of responsibility:
I was the Lead UX Designer throughout the project cycle from planning and requirements gathering to strategy
UX analysis (flows and persona)
Design (app, website, and branding)
Hi-fi prototyping (basic flow and interactions)

The Challenge ⛰️

Surveys -> Questions Asked

Survey’s Resulting Insights

Interviews -> Questions Asked

Interviews Resulting Insights

User Persona 🥸

User Flow ➡️

Final Designs 📦

Results

Our solution redefines the logistics landscape by introducing an innovative on-demand courier service inspired by the efficiency of BlaBlaCar's ridesharing model. We optimize intercity travel by utilizing previously unused trunk spaces, enabling swift and dependable deliveries between nearby destinations. Key features of our service include:
This comprehensive solution merges speed, reliability, and user-centric features to create a logistics service that revolutionizes the industry, meeting the demands of modern consumers for swift, secure, and personalized deliveries.
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Posted Jan 28, 2024

How might we enable people to send parcels & packages to places that are just hours apart but still take days to reach by traditional transportation?

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