Kajabi Website Build & Launch Support

Industry: Coaching | Embodied Voice & Self-Expression Project: Kajabi Website Design, Lead Capture, and Launch Readiness Role: Lead Kajabi Designer & Developer

Judith Westerveld, an expert in embodied voice work and authentic self-expression, engaged a full Kajabi platform build to transition from a placeholder landing page to a complete digital home for her coaching, community, and future offerings. The core objective was to create a launch-ready experience that captures interest, communicates her unique voice work, and supports audience growth ahead of programme releases.

The existing web presence was no existent.

Clear, conversion-focused navigation and page hierarchy needed to be designed from scratch for Kajabi.

Core digital workflows (lead capture, email sequences, tagging, and automation) were not yet defined.

Assets and content required careful placement and organisation to reflect the brand’s voice and future offerings.

As the lead Kajabi expert on this project, I delivered a comprehensive build tailored to Judith’s vision and strategic needs:

Platform Architecture & Planning Designed the structure for a homepage, about page, services/offers, lead magnet pages, blog section (if planned), and future course pages — ensuring scalability and logical navigation from first visit through to enrolment.

Kajabi Website Development Built the platform on Kajabi using branded templates and custom layout adjustments. Pages were optimised for clarity, mobile responsiveness, and aesthetic alignment with the client’s values and visual identity.

Lead Capture & Automation Setup Integrated a waitlist and lead magnet system into Kajabi that ties directly into automated sequences for audience nurture and future launch announcements.

A fully configured Kajabi platform ready for launch with clear pathways for visitors and prospective clients to engage and subscribe.

Lead capture and email infrastructure established to nurture the audience ahead of programme launches.

Clean structural architecture that supports future course builds, content expansion, and community development.

A strong foundation that reflects the client’s brand, voice, and transformational offering.

Kajabi site build with navigation and launch-ready pages

Lead capture system and automation setup

Email workflow foundations

Backend structure and tagging framework

Documentation and handover materials

This project demonstrates the value of a strategic, thoughtful Kajabi build even when starting from minimal visible content. The result is a professional, launch-ready digital platform that supports client engagement, brand alignment, and future growth opportunities.