Welcome email #1

Product: Oodie

Customer persona:12-25 years old

General comment:The idea in tone setting and making the client have the first touch point with the brand. No salesy language here but we want to still go for some type of sale.In this example the fonts will need to be puffy and really bubbly. 

SBL: Welcome to your house of comfort🏡

Welcome to the Oodie family [name] (HL1) [Put a CTA right here]

Hey [name] we’re thrilled to have you here. This is just the beginning of our journey together to make your life comfier day by day. And… even if this is just the first step we already packed a unique gift for you. As promised here is your code:   [CODE] ***expires in 48 hours***

 Our all-time bestsellers here for you[Plug here the code again and your best products or bundles]

WHO WE ARE (HL3)

We are comfort. This is our motto since our start in 2017. We sell wearable blankets to make your year cozier day by day. We started from a 5 person team being now the fastest growing company in Australia with around 500 employees and around 5 MILLION happy customers around the world. Our goal is to give you you the best home experience ever letting you get comfy after a long day of work. To do this we will free ship you all our products whenever the order exceeds 50 bucks and we’ll be ready to help you 24/7 through WhatsApp or through our app. Start your journey in our EXTRA comfy world

GET COMFY [CTA]

Thank you for your time and attention, talk later. Kevin[ put the photo of the employee ]

Follow us on [Plug socials]