Twitter Fan Engagement Outreach

Tyra Baker

Social Media Marketer
Community Manager
X
Worked alongside Canadian artist Jayde and her label InPhase Records doing cold Twitter outreaches via direct message to build exposure and her fanbase. Directly shared her ep sad songs about sad things in the direct messages using specially crafted messages. Prospective fans were sourced from their online interactions with artists and their teams that have a similar sound and fanbase that is wanted for Jayde (that was done by management).
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