ETUNI, a premier Miami massage studio, underwent a rebrand to reflect its commitment to premium, holistic therapy. The new identity centers around a palm tree—its roots symbolizing deep healing, the trunk as the body, and the leaves as the mind, all unified by a holistic circle. Inspired by Miami’s iconic landscape, this symbol embodies ETUNI’s mission. A refined color palette and three symmetrical illustrations—holistic, organic, and nature—reinforce the brand’s essence, creating a cohesive and meaningful visual identity.