During the spring of 2024, myself along with another designer, Shea Lambert, were tasked with re-branding the Love Bash event, which is a fundraising gala held by the Potter League for Animals. We worked closely with our client, Kara Montalbano, Director of Marketing & Community Relations for the Potter League, to ensure cohesion with the rest of the Potter League brand. Kara explained she wanted the event to have aspects of their existing brand while being slightly modernized. Shea and I designed a logo for the event first, combing the client’s vision of both fun and classy aesthetics. I developed updated animal graphics for the classic Love Bash pattern and we then used these brand standards across all brand collateral such as invitations, table numbers, photo backdrops, props, swag items, and more. This project remains a favorite as it combines my love for animals with my passion for design