The trusted home and kitchen appliance brand in the U.S. and Canada is officially looking to expand into Southeast Asia, starting with Singapore and Malaysia.

To support this move, the client is looking for social media content that does more than just look good. They want content that grabs attention, builds awareness, and communicates the brand’s USPs in a way that feels fresh, engaging, and relevant to the local audience.

The goal here is to make bite-sized content that make a splash in a new market ORGANICALLY!

Content ideation

Filming

Scripting

Editing

Copywriting