CropVise Monthly Ad Performance Report Presentation

CropVise, a data intelligence platform for agribusinesses, needed a presentation dashboard that clearly communicates complex marketing data to executives and stakeholders. As the Lead Designer, I was tasked with transforming raw analytics into a visually engaging, easy-to-digest performance report that supports smart decision-making and campaign optimization.

Design a modern, data-first presentation that conveys key ad metrics at a glance.

Improve information hierarchy for clarity and visual flow.

Maintain strong brand consistency with CropVise’s visual identity.

Create a layout adaptable across both presentation and dashboard interfaces.

To ensure readability and executive appeal, the design prioritizes:

Clean typography and structured grid layouts for balanced visual weight.

Color-coded segmentation to differentiate performance channels (Social, Search, Display).

Infographic-style components for quick insights into impressions, clicks, and conversions.