Visual Identity for Dermatologist Brand

Daniela Verissimo

Brand Designer
Content Creator
Social Media Manager
Adobe Illustrator
Figma
Instagram
Dr Claire Woodhouse is an dermatologist that needed a complete visual identity. As a young professional, she felt the need to have a professional and structured visual identity in order to create authority and show professionalism and confidence in her market and digitally, in order to stand out from her colleagues.
Process & Goals
I started by analyzing the niche and briefing. As the professional did not yet have a brand built, we created it from step zero. Then I provide a creative direction that will help the brand communicate cohesively with the visuals and verbaly through all platforms. The main goal of Instagram communication and identity system and tell the story about the professional and her work, with a unique design.
I started by analyzing the niche and briefing. As the professional did not yet have a brand built, we created it from step zero. Then I provide a creative direction that will help the brand communicate cohesively with the visuals and verbaly through all platforms. The main goal of Instagram communication and identity system and tell the story about the professional and her work, with a unique design.
Creative Support:
Brand Identity and strategy
Creative Direction
Instagram Styling
Social Media Templates
Stationary Design
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