They are a big chain of shoe stores whose main product stands out because of their reputation and convenience. Their target audience is people on a budget and they want to convey a sense of excitement while being down-to-earth from their website.

I needed to create a website that would make it easy to contact the company. The goal is to make it clear what the company does. Besides the landing page, they want the website will have:

I need to put a call to action to get users to follow the company's social media. They would prefer a colorful design and would like me to use the brand color, which is orange. With all the requirements I needed to Take into account the client's preferences and values.