For the launch of a social media ad campaign, I created dynamic video ads in English and Russian, tailored for diverse audiences. Each ad was scripted, designed, and produced within 24 hours, highlighting the efficiency of Point4.Pro’s AI-driven creative process. Using AI-Driven Turtles, I transformed concepts into polished, ready-to-use videos, ensuring high quality and rapid deployment. This streamlined approach enabled the company to launch on time, gain immediate traction, and maximize impact across platforms, demonstrating the power of innovative tools and fast-paced workflows.

Creating a video ad that demonstrates the benefits of our video production for social media targeting. This project was designed as a showcase for our unique approach to ad creation—bold, provocative, and infused with humor that grabs attention instantly.

For this video, the goal was to provoke an emotional reaction right from the start. Leveraging data insights that viral content often stems from a slight touch of negativity, we crafted a narrative that balances intrigue and wit without crossing the line.

The ad opens with the provocative phrase: “Let your competitor take the lead!” The concept? Playfully turning the tables on competitors while positioning our services as the ultimate advantage.

The storyline humorously invites businesses to sweeten their competitors’ lives by sending them candy, with the punchline being: “While they’re enjoying the treat, you’ll crush them with killer ads.”

I created multiple variations of video tailored for both Russian and English-speaking audiences, experimenting with different calls to action. Some focused on free offers like “Order a video and get a candy for your competitor”, while others leaned into subtle provocations designed to make the ad unforgettable. The humor in the campaign reflects our creative philosophy: bold storytelling that hooks attention while ensuring the message lands effectively.

Russian version

Another version of the English video: