Kult Zimone — Brand Identity

Pailary Pailinlada

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Brand Designer

Graphic Designer

Packaging Designer

Adobe Illustrator

Adobe Photoshop

PROJECT: Kult Zimone Lifestyle Brand Design Project

Wild Woman Archetype (1 in 4 of the Feminism Graphic Design - Senior Project)
The Kult Zimone brand is a bold women's fashion lifestyle brand that celebrates a rebellious femininity identity. Drawing inspiration from Simone de Beauvoir, an influential existentialist writer and philosopher who challenged conventional notions of femininity, the brand seeks to break free from societal norms. By advocating for gender equality, empowering women, and promoting individual freedom, Kult Zimone aspires to redefine the essence of femininity and encourage women to embrace their unique identities with confidence and strength. Through this project, I aim to contribute to a world where women can fearlessly express themselves and stand strong in their pursuit of equality and freedom.

CONCEPT: Breaking the Rules

Support: This project is dedicated to liberating women from limitations, defying societal rules, and inspiring them to break barriers and embrace experimentation. With a strong focus on addressing women's needs, particularly in the realm of sexual expression and self-empowerment, the aim is to create a space where women can freely and confidently express themselves. By encouraging a fearless attitude towards trying new things and championing individuality, the project strives to empower women to embrace their true selves, fostering a society where women can thrive without constraints or inhibitions.
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Posted Sep 30, 2022

Kult Zimone is a lifestyle fashion brand for women who represent themselves as rebellious.

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Brand Designer

Graphic Designer

Packaging Designer

Adobe Illustrator

Adobe Photoshop

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