AI-Powered Bill Payment Platform Design for GET
Dandy Sofwan
GET – AI-Powered Bill Payment Platform
Role: Experience Product Consultant (Researcher & UI Designer)
Background
GET is an AI-powered bill payment platform designed to simplify daily financial transactions. It allows users to:
Pay bills (utilities, telecom, education, entertainment)
Purchase game codes and gift cards instantly
Buy and manage event tickets through merchants
Track spending with AI-powered insights
Engage with gamification features
Use a WhatsApp AI bot for quick, conversational transactions
The vision was to create not just a transactional app, but a digital experience that feels engaging, intuitive, and scalable.
The Challenge
Through research and user interviews, I identified several pain points:
Fragmented services: Users relied on multiple apps to handle bills, games, and tickets.
Low engagement: Payment platforms were functional but lacked incentives for retention.
Limited financial insights: Users had little visibility into spending habits.
Complex flows: Transactions often felt tedious, and support systems were not human-centered.
My Role & Approach
As a consultant and designer, I worked across both research and design execution. My goal was to craft experiences that addressed each feature holistically:
Transactions & History → Designed a simplified payment flow with instant confirmations and transparent transaction history.
Profile & Accounts → Created modular profile pages supporting multiple payment methods.
Gamification → Introduced points, badges, leaderboards, and daily challenges to keep users engaged.
AI Analysis Tab → Visualized spending trends with graphs and budgeting recommendations powered by AI.
Merchant & Ticketing → Built an intuitive merchant dashboard for event creation, QR-based ticket redemption, and commission tracking.
WhatsApp AI Bot → Integrated conversational AI to support payments and inquiries directly in chat.
Solutions Delivered
Brand Identity → Defined a clean, modern visual direction inspired by leading fintech products.
The Guidelines
Content
Brand Objective
Brand Values
Typeface
Colors
Mobile UI → Produced high-fidelity designs covering the full user journey (payment, profile, gamification, insights, merchant, support).
Onboarding & Authentication
Onboarding
Authentication
Dashboard
Home
Pay Bills
Pay Bills
Top Up Games
Game Top Up
Gift Cards
Gift Cards
Events
Events
Flights
Flights
Hotels
Hotel
Wallet
Wallet
Insights
Insights
Impact
Simplified Experience → Users can manage all transactions in one platform.
Increased Engagement → Gamification turned payments into a rewarding experience.
Scalable Design → Brand identity and design system enabled faster iteration and future-proof growth.
Merchant Value → Gave merchants transparent tools to manage ticket sales effectively.
Feel free to contact me for more output!
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Posted Aug 23, 2025
Designed an engaging, scalable AI-powered bill payment platform for GET.
