Glovo was the first big app to digitalize food delivery in Romania and became loved quickly. But with success came competition. So the local marketing team turned to social media to drive engagement with the brand.

We created the digital brand strategy for Glovo Romania, together with the creative strategies, communication pillars and visual identity to generate over one year of delicious digital content. We developed the creative concepts and art direction for quarterly video & photo sessions, generating tons of authentic, creative and engaging brand content.

We turned the community around, drastically reducing hate comments and transforming Glovo Romania into a love brand on social media, while constantly increasing engagement and followers, month over month.

Leading the creative effort for a brand you actually use every day is so nice! Not to mention all the free delivery codes from a happy client. (Thank you, Glovo 💛)