LAIC, a registered insurance and financial investment broker in Germany, specializes in AI-based asset management. Our task was to redesign their onboarding process and develop user-friendly mobile and web applications, along with a powerful admin tool. This comprehensive solution allows customers to efficiently manage their investment portfolios, while empowering administrators to oversee and optimize sustainability assets effortlessly.
Task
As the Lead Product Designer at LAIC, I crafted detailed UX flows, intricate wireframes, and polished UI components, ensuring a seamless user experience across various interfaces, including Admin tools, customer dashboards, and interactive screens. I also implemented a design system using the Tokens Studio plugin. This approach allowed us to cater to different brands effortlessly, enabling a simple switch to transform the user interface.
Currently, we are now catering 3 brands using our design system.