Our brains are wired to seek out new things. Every ping, like, or swipe gives us a little burst of dopamine – a feel-good chemical that makes us want more. It’s the same way we get hooked on other things, just delivered through likes, notifications, or endless videos. Distraction pulls us in because it feels good right away. The companies that make our apps and devices know this. They have whole teams whose job is to make sure we spend as much time as possible glued to our screens. The more time we're distracted, the more information they collect about us, and the more money they make.