I spearheaded the social media management and creative direction for 0pointe3, a platform focused on delivering engaging and visually appealing content. My role encompassed all aspects of social media strategy, content planning, and design, aimed at enhancing brand visibility and engagement.

Key Responsibilities:

Comprehensive Social Media Strategy: Developed and implemented a content strategy tailored to the target audience, focusing on driving engagement and growing followers organically.

Content Planning and Scheduling: Designed and executed a content calendar, ensuring consistent posting of relevant and high-quality visuals, reels, and stories to maintain an active presence.

Creative Design: Led the creation of unique, eye-catching visuals and graphics, maintaining brand consistency while appealing to the aesthetic preferences of the audience.

Audience Engagement: Actively managed community interactions by responding to comments and messages, fostering a strong connection with followers to enhance brand loyalty.

Analytics and Performance Tracking: Monitored post-performance using Instagram Insights, adjusted strategies based on data-driven results, and optimized content for maximum reach and engagement.

This project allowed me to blend creative design with strategic social media management, contributing to the brand’s growing influence and recognition.